What can we expect 2024 to bring in terms of colour trends? In short, it will be an equal split between playful palettes and comforting hues. Forecasting colour trends begins with research. We need to look to multiple sources to see both what’s happening around the world and locally, and from there we can piece […]

It goes without saying that the retail industry is a vast landscape that covers everything from one-off stores, to chains, franchisees, and licensees. With such a big industry, trend forecasting happens within the category sub-sectors, driven by customer needs and expectations, and the pop-culture they bounce off. Looking at the Sportswear, Luxury and Quick-Service Restaurants […]